Admiring the simple shapes, colors and textures on these designs created by London-based surface pattern designer, Zoe Attwell. Her stylized patterns are mostly hand drawn with a few vector elements. The patterns are made into stationery, pillows and tea towels, some of which can be purchased here on Not on the High Street. She writes this about inspiration:

“I’m drawn to design from the 50s, Lucienne Day, Miró, Scandinavian design, and to the colourful and abstract. My design style is mostly hand-drawn, abstract and stylised. My patterns are happy and cheerful and are designed to bring fun and colour to your home.”

Images: Courtesy of Zoe Attwell.